The You Parade: Crowd Creator

interaction design

The You Parade: Crowd Creator generates an AR crowd of enthusiastic, celebratory versions of you. Participate in a series of joyful moments, where can throw your hands in the air, fist pump, applaud yourself, and jump up and down. Each moment projects these crowd choreographies into a massive, surrounding float — turning DTLA into a cavernous, digital throng of celebratory motion.